The Music Biz
Season 1 • Episode 4: Marketing Meat Loaf • Watch with subtitles
Episode 4: Marketing Meat Loaf
June 12, 1995
The repackaging of Meat Loaf is one of the success stories in the 35 billion dollar global music industry, returning him to the top of the charts after years of being down on his luck. Who made it happen? How much of a record's success has to do with the music, and how much is attributable to marketing?
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