Basketball: A Love Story

Name: NBA: It's Fantastic
Released: 2018-09-18
Duration: 12 min

Season 1 • Episode 37: NBA: It's Fantastic • Watch with subtitles

Season:

Episode:

Episode 37: NBA: It's Fantastic

September 18, 2018 • 12 min

Former NBA commissioner David Stern is profiled, and the Stern era - considered to be the time in which the NBA's popularity exploded - is explored. One thing that helped: the star-studded "NBA: It's Fantastic" advertisement campaign.

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