The Merchants of Cool
7.2
February 27, 2001
55m
"How businesses market to American teenagers, and the effect they have together on popular culture."
Overview
A documentary on the marketing of pop culture to Teenagers.
Director
Barak Goodman
Cast
Douglas Rushkoff
Self
Christina Aguilera
Self
Greg Berlanti
Self
Jessica Biel
Self
Adam Carolla
Self
Fred Durst
Self
Malcolm Gladwell
Self
